Publisher Stories: Kinging-It, taking on the travel sector one country at a time

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From humble beginnings and big dreams, Welsh travellers Craig Holmes and Aimee Bannister have developed their travel bug into a travel business by documenting their journey around the world. With a successful YouTube channel, clothing line and website, Kinging-it are now growing their affiliate presence. We speak to both Craig and Aimee as they tell us how they got into affiliate marketing and how they are looking to grow their programme going into 2017.


Travel is a highly competitive sector, how is Kinging-it’s proposition unique?

Kinging-it isn’t just a name or a travel channel – it’s a way of life. We try and inspire others to live just like us, and chase what they want until they get it.

We’re basically a full production team. We’re photographers, editors, filmmakers and storytellers. Craig likes to think he’s funny and Aimee’s middle name is clumsy – so together we make an interesting couple to watch. We’ve built a wonderful relationship with our followers, people love to see what we’re getting up to and we absolutely love producing exciting content for our You Tube channel.

Was the affiliate channel something that was always on your radar when growing your website or did it come into play later on in your venture?

The affiliate channel was something that came up early on into designing our new website and it has been a great way of expanding our hints and tips for our followers. We knew it made sense to incorporate it into

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