Founded on social media 3 years ago by then 19 year old Tayla-Blue, HOT!MESS is one of the fastest growing online multi brand retailers in the youth fashion market.
Appealing to the 18-28 year old young woman, it’s four in house brands: Baziic, Babymilk and Tayla-Blue Beauty, are designed by insta famous owner Tayla-Blue (Instagram @Taayblue) and sold under the HOT!MESS platform, providing catwalk and celebrity inspired fashion to the young urban girl.
We speak to Rosie Cambden, Marketing Manager at HOT!MESS on incentivising publishers in 2017 and the importance of bloggers to the brand as they host Advertiser of the Month during January.
HOT!MESS is new to the Affiliate Window network, how has your time in the space been so far?
We have had nothing but a positive experience with AWIN since joining and are loving the transparency of the platform and the superb account management we have received.
We are so excited to be Advertiser of the Month and get the word out about the HOT!MESS programme and our brands, HOT!MESS, Baziic and Babymilk. We are keen to start building relationships with great affiliates and rewarding our top referrers.
Which qualities of your affiliate programme make you stand out from competitors?
Being in the youth fashion market we always need to be on top of our game in terms of offering competitive discounts and promotions to our customer base. For this reason, affiliates will see a great deal of added value to our offer to really