Last week we held our second Innovation Day New York event, and third overall in the US. This one was hugely successful, thanks to all of our amazing speakers and attendees. If you are not familiar with our global Innovation Day events, read about the ones we held in London and Sydney earlier this year.
Our theme this year in New York was The Future of Partnership. While we don’t know what the future holds, it’s clear there is eagerness to go on this journey together. With more than 96% of leading companies now participating in the partner marketing space, there is little doubt that our industry offers business transforming power.
Partnerize Marketing Manager Holly Brim kicked things off with some thought starters on the rate of change in marketing technology, and the need to keep pushing for innovative and creative ideas to move the industry forward. She offered the crowd a reminder on why we need to keep working strategically to be better stewards of our data and be better at the customer journey across the board.
Keynote Address: Lessons from the Data Trenches, JP Rangaswami
We were delighted to have JP Rangaswami keynote our Innovation Day event.
JP is a renowned expert on data, information, and corporate strategy. JP Rangaswami is a company director and board advisor currently serving on the boards of DMGT plc and Allfunds Bank S.A.U.; he is also a trustee of the Web Science Trust and a governor of the Hammersmith