Parallel Tracking Can No Longer Be Ignored

Google’s Parallel Tracking (PT) has been active since October 30, 2018, so LinkConnector (LC) now has considerable experience with it and can report about...

Parallel Tracking Can No Longer Be Ignored

Google’s Parallel Tracking (PT) has been active since October 30, 2018, so LinkConnector (LC) now has considerable experience with it and can report about...

It’s Time for Coupon Codes to Change

Coupon codes have evolved slowly in the Affiliate Marketing industry, but now represent a new realm of opportunity and optimism.  Consumers have used coupons...

LinkConnector Turns 15—Reflections from its Co-Founder

As the first quarter draws to a close, LinkConnector has a significant and exciting milestone to commemorate—March 2019 marked LinkConnector’s 15-year anniversary.  In our...

Performance Marketing Awards Shortlist Announced

LinkConnector is honored and immensely excited to announce that we have been shortlisted by a panel of industry experts to compete for two of...

Coupon Affiliates Speak Out About Incremental Value

On the opening day of the Affiliate Summit West conference (#ASW19), LinkConnector’s Co-President, Choots Humphries, moderated the panel discussion, Coupon Affiliates Speak Out About Incremental Value....

Leveraging Influencers in a Performance Marketing Arena

The Affiliate Summit West conference (#ASW19) wrapped last week where over 6,000 digital marketers from over 70 countries gathered at Paris Las Vegas Hotel for...

Parallel Tracking – Affiliate Links Are Ready

The affiliate marketing industry is adapting to another notable tracking technology change. First, there was GDPR, then came Safari ITP 2.0, and now we...

Why Pay-Per-Click Programs are Making a Comeback

No school like the old school; learn how pay-per-click campaigns are sparking appeal with bloggers and influencer affiliates. In the world of Affiliate Marketing...

Disruption Minimized – ITP 2.0 Compliant

Our industry is two weeks into ITP 2.0 and its potential effects on Affiliate Marketing tracking. Adoption of Safari 12 has been rapid with...